Creates a new section caled "Ecommerce" under the navigation of Google Analytics. Here are a couple of things it will be able to track:
- NetSuite Orders and Revenues.
- Items (with prices and quantity).
- Keywords (organic or pay-per-click) and the revenue generated by them.
- Referrers and the revenue generated by them.
- Adds "dollars" to everything else Google Analytics supports (such as how much revenue a specific country or region generated).
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We will set up a couple of scripts into your NetSuite account in order to make this work. You will have to give us access to a "Web Store Manager" role or "Administrator". After we finish integrating it you will be able to see all the data inside Google Analytics starting the next day.
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The advantages are huge. It's not just about you being able to see your revenues, but here are some examples of why we think this is a must have:
- Stop investing in keywords, regions, campaigns that drive no sales and invest more into the ones that give you a high ROI.
- See how many sales come from search engines (organic) and figure out what you need to do to make your website more search engine friendly.
- Link the pages that generate the highest revenue to your homepage.
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- How fast can you have this service ready?
Pretty fast. We usually finish within just a few hours.
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